There is abundance information regarding search engine optimization available on the web, some of it valuable, some of it debatable. Since the last few years some prevailing search engine myths have developed. Some of these myths are still encouraged. Others are based upon techniques until a few years ago but no longer work. Some of common myths are

Myth: Meta tags are the most important factor in search engine rankings.
Fact: Many search engines including Google ignore meta tags due to its rampant abuse by some webmasters. The only important placed on meta tags these days is actually the meta description tag, which appears as the description for the corresponding page on search engines that use inktomi such as MSN. Meta tags are virtually irrelevant in the ranking algorithm of the top engines but many people use them in belief that they are still one of the major optimization strategies.